There is an extra incentive to enter the EFTTEX Best New Product Awards for 2010. All entries will be showcased within the July issue of Angling International giving them increased exposure during the show and around the world. The issue will be handed out to all exhibitors and visitors during the show, as well as mailed to Angling International’s mailing list of 11,000 businesses. Details have yet to be finalised but each entry will be guaranteed editorial coverage within the showcase.
In another change to the awards this year, EFTTA has announced a tightening-up of conditions of entry. Products must be “brand new to the tackle industry” so that the focus of the awards is on new launches at the show. Products will be judged on their inventiveness so entrants will be required above all to explain how they have incorporated innovative new thinking within the design and manufacturing processes of the products they show.
A final change sees entries limited to four per company across all categories, and no more than one entry per category. The closing date for entries is May 21, 2010. To submit your entry and for more details contact victoriaseymour@eftta.com
EFTTEX Best New Product Awards Categories for 2010
• Best New Rod • Best New Fly Rod • Best New Fly Reel • Best New Spinning Reel • Best New Multiplier Reel • Best New Fly Line • Best New Monofilament Line (Must be EFTTA Approved) • Best New Braided Line • Best New Hard Bait Lure (Wobbler) • Best New Soft Bait Lure (Soft Plastics) • Best New Metal Lure • Best New Accessory* (*includes bags, luggage and terminal tackle) • Best New Carp Bivy/Shelter • Best New Clothing* (*includes waders and footwear) • Best Angling Person of the year – 2010 • Best Press Release • Best Stand Over 30sqm (All stands are automatically entered) • Best Stand Under 30sqm (All stands are automatically entered)
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