German line company Monofil-Technik GmbH is stepping up its search for distributors in new territories. Famous for its world-known Platil brand, Monofil-Technik has identified Italy, Austria, Denmark, Finland and the UK as priority countries for new, exclusive distributors.
“Italy is a big but difficult market,” said Export Sales Manager Director Dirk Sowietzki. “Austria and the UK have never been easy for Platil to find the kind of suitable long-term partner we are seeking; and Denmark is a country with a very attractive coast for fishing but where we have had little contact for too long.
“In Finland our former distributor took the unheralded decision to leave us so there is an opportunity there too.
“The distributors we want to work with should not focus on quantity,” he emphasised. “We want reliable agents who will concentrate on quality with excellent service ideas.
“We call them ‘Platilists’ – fans of our trademark. We have a very good example in Sweden who is doing an excellent job without selling huge figures.”
Monofil-Technik has begun promoting its new Pole Pro, a high quality, transparent line for pole fishing which is available in diameters from 0.08mm to 0.25mm and in lengths of 50 metres to 100 metres.
“A special process – a combination of setting and stretching directly after extrusion – is making Pole Pro very popular in all countries where pole fishing is popular,” added Sowietzki.